ORIGINS

At the end of the 1990s there were two guys with a big yet simple dream: to bring a touch of America to Italy.
They loved sportswear, road movies, rock concerts, and so they began importing second-hand jeans, T-shirts, and sweatshirts.
That was when they discovered a word that perfectly captured everything they were passionate about: “vintage.” A bridge between past and present, a way to give new life to things that already had a story.

The first American football jersey they brought with them bore the number 55. It wasn’t a coincidence: it was a sign.
That’s how Vintage 55 was born.

EVOLUTION

From that moment on, the journey never stopped. A journey through the icons of the twentieth century. A journey through the frames of great American directors. Through the raw notes of legendary rock bands. Through the words of writers able to capture unique atmospheres.
And then a real journey, made of cities, people, artisans, and discoveries. Always driven by curiosity, always in search of beauty.

NOWADAYS

In 2019, we chose to start again from what defines us: passion and research. We explored the workwear, sportswear, and military styles of the 1960s and ’70s, were enchanted by textile traditions from around the world, and inspired by the timeless myths of music and cinema. Our archive, made up of garments, accessories, and materials collected over years of research, is the thread that connects every collection. It reminds us that quality knows no time and encourages us to experiment without ever forgetting our roots.That’s why we carefully choose the people we work with: Japanese indigo-dyed denim, and the finest Italian cottons and wools. We produce in small quantities, consciously. We create garments that don’t follow fleeting trends, but become travel companions.

And so that our world could have a home, we decided to build it ourselves. Today there are twelve Vintage 55 locations: not just stores, but lived-in spaces, furnished with vinyl records, books, artwork, and objects collected around the world.

Those who step inside find a familiar atmosphere, made of conversation, music, comfortable sofas, and people who truly love their work.

You don’t come here just to buy a garment.
You come to live an experience.

And often, when our customers sit down, they smile at us and say:

“It feels like I’ve already been here.”

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